Salon Builder Articles

Today, I just want to send you some food for thought. I will follow up with more. Here it is …. Right now there isn’t a lot you can do about the lockdown. Early on we created a call to try and help but the help offered on there was quickly over-ridden by the government’s rules. But NOW you must start preparing for business to re-open. Why? This is the perfect time for your salon to take things into another level. And a few things will happen. Some salons WILL NOT reopen. Some will struggle to get momentum after they reopen and probably fail long-term. The few and very smart salon will take the lead at all levels ...

How to generate £2k in your salon business in 7 days. A short video explains the simple steps you need to take to hit your new challenge.   ...

For as far as I remember I’ve been buying health magazines, it was around 2004 I saw a free sample offer to try one of then Holmes Clubs in London, now Virgin Active. I was a student so free was great. After the trial weekend I did not sign up for the gym membership, because as I said I was a student, but I never forgot the customer service, the infinity pool, the views over London as I sweat run on the treadmill, and the general feeling of cool… After one year, when I graduated from the University and got my “proper” job, the first thing I did before I even received my first pay cheque, signed up for the Holmes ...

Counterintuitive as it may sound your own salon business success can ruin your business. Now that you are more successful you might be dealing with bigger teams, or perhaps you have a new partner that does not always share your vision of what the next 5-10 or 20 years might look like. For example, when success arrives, the tempo of your business will inevitably change. You may need to innovate under the pressure of your growing team or salon partners, but that may not be what you want or rather what your business might need. Your old team members may resist the changes and some clients may also find your growing ...

If you have a struggling or underperforming salon business you really should read this one. The world of marketing your business has changed beyond belief and if you don’t have this you’ll struggle to gain the edge. Let me start by asking you… … Where do you feel the safest? Close to the EDGE? Or … Well away from the edge? Before you answer let me share a short story with you about marketing edge (and lack of edge). Peter had a shop on the high street that was a 4th generation business. He was the landlord of my second and biggest hairdressing salon; we were based next door to him. Peter would proudly tell me ...

We all make mistakes, anything from being late to the meeting to entrusting a person to do the job they are not suitable for. Usually, no mistake can be such that can not be solved, often a simple conversation or a carefully worded email can undo the damage, yet if you have ever felt you made mistakes it may feel like the end of the world. So how do we go about managing the mistakes without feeling negative about correcting them? Or how do we even identify the mistakes before they are too late to correct? We ask Alan Forrest Smith to share his experience. Some of the questions asked were… How do you manage the m ...