Salon Builder Articles

How salon management will grow your salon business and create busy columns for any stylist.  Listen to the short episode as Alan Forrest Smith shares the proven tips to managing your salon effectively. For more stories visit Salon Punk Podcast ...

How do you fill columns on Tuesday? Yesterday we talked about creating a list or two on Monday’s (not my fav thing to do) but we did it. My own salon Tuesday was like this: So I would jump in my mini copper and drive over to my salon 5-miles away. The 5-mile drive could take an hour so days. I hated it that drive! Anyway, when I got to my salon the first thing I would do wasn’t moan at staff, moan at everyone or get frustrated at what wasn’t happening today (like just 3 clients booked in). The first thing I would do is create a small plan of action. That plan would be based around what I could do right there and ...

Even if you’re off on Monday in your mind you’re still at your salon. Do this simple exercise and it’ll give you an amazing week I promise. Mondays for me in the early days always felt as if I was freaking out over what the week would bring into my salon. Until that is I found out this simple ritual. I would use Monday to do things like doing things at home, relaxing, cutting the grass, taking my dog for a walk and so on. This always gave me the mental space to give decent thinking to what was happening at the salon. Thus, in turn, would lead to me take a decision on what was going to happen that week. So, when I ...

Here’s a fact: A successful salon is a well-managed salon. But let me tell you this. A salon that has no management will struggle with things that should be easy. Let’s start with a story. First, I know I have written for a while myself but my excuse is we have been very busy trying to get everything ready for our new little salon punk and as you might know there is a ton to do outside working. Anyway, I started doing something last year in a salon that transformed my own salons. It was a bit of rule breaking and a lot of pressure for both myself and the guys when I had my own salons. They hated me doing it with ...

“Alan if you had to do just one thing to pack out any salon what would it be?” SALON SAMPLER – IS That Program We caught up with Alan Forrest Smith in the coffee shop to talk about his new book, Salon Sampler. Listen to this brief interview as he explains why he wrote this book and why you, as a salon owner absolutely must read it. Enjoy Also available via Salon Punk Apple Podcasts, follow here Buy Salon Sampler Book Here Salon Punk ...

Sombody mentions “customer reviews” and you are probably thinking about the likes, comments and thumbs ups next to your salon’s social page profile. But if you look beyond the salon industry you will probably notice how some of the successful brands are actively bringing this social proof off the web and into the brick-and-mortar shops. I love how a well-established curated “staff picks” are displayed in many bookshops. As a shop owner you too could adopt this idea and even take it further, cleverly incorporate client ratings into your service and retail sales pitch in an innovative way. Here’s the real reason wh ...