Salon Builder Articles

It comes as no shock that Christmas 2020 shopping season will be different. With the change in clients’ preferences, new ways of spending money have emerged. Let’s make sure to ride these trend waves and rain or snow enjoy Christmas with all its magic. To help you stay on top I’ve been doing research for you to help you maximise Christmas sales.  1. Your clients have already started the Christmas season. Many of your clients started thinking about gifting earlier than any other time. But it’s also likely that the amount your clients will spend might be limited. One fact is clear people will become more considered ...

I had to write to tell you my experience around one hour ago in a salon. I walked into one of the big franchise Regis salons in the Trafford Centre in Manchester. Not for a haircut (no, no, no) but to buy a bottle of foam to tame my frizzy curls. Anyway when I walked in there appeared to be just 2 stylists in the salon. One guy was doing a haircut and rushing around like a headless chicken. He seemed to have 2 clients on the go. The other was at the desk of the salon. This seemingly nice red-headed girl looked like she was about to explode. She also had 2 clients waiting. One with wet hair. One with a color on he ...

It’s an underrated talent, yet problem-solving know-how helps you make clear decisions during uncertain times and in many cases becomes the key tool to help recover post-COVID business.To become a rock star at solving problems, use this easy to follow guide.1. Ask yourself, why should I care about this problem?Write down a problem you are currently facing. Be as specific as you can be, for example, instead of “our client rebook rate is very low”, a better statement would be, “in 2019 we lost 25% of our customers due to poor follow up from our team, amounting to £85,000 of missed revenue in the salon”.You don’ ...

How to have a busy salon week every week as if it is an unlock or a pre-Christmas week?   Listen to Punk Fundamentals as Alan Forrest Smith explains what you must do today to remain busy in your salon every single week. Must listen for all salon owners, managers and aspiring new salon business owners. ...

Don’t Open a Hair Salon Until You Watch THIS! When I opened my first hair salon I did this. I had an idea. I spoke to the landlord. I signed the lease. I sold my car to fit it out and bang … I had my first salon. Very quickly after that, the whole thing went downhill pretty fast. So there are things to be done and things to be avoided when opening a hair salon. At the start ask yourself this. Why would anyone come to my salon? listen to Salon Business Punk Foundationals series, in this episode, Alan will be discussing how to start and own a successful salon business. Alan Forrest Smith Salon Punk ORDER HERE SHI ...

This is a very important read for you as a salon owner. Some good advice and some future forecasts about the salon as a business from me. I am basing these predictions on the huge mental shift humans have just passed through. Based on the complexity of running a salon as a real business and based on what I feel the future will hold after working with dozens upon dozens of salons over the past couple of decades.The world really has dramatically changed. Did you feel it happen? How has it left you feeling about your future? Things changed overnight and truly put the fear of god into all of us. Homes, families, huma ...