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What can salon owners learn from “Charlie and the Chocolate Factory”?

• Tamara Forrest-Smith

What can salon owners learn from “Charlie and the Chocolate Factory”?

In “Charlie and the Chocolate Factory”, Roald Dahl describes innovative ways of delivering old products in new ways (for ex, by teleporting chocolate bars into people’s homes via television). And how a company is most likely to innovate if the boss (Willy Wonka) and his minions (the Oompa-Loompas) are obsessed with their products. All these insights apply to salon business too. The salon business is one of the most trendy industry to be in, yet most salons keep it conservative. Salon owners do their regular hair in and hair out, a bit of same old salon marketing and talking about how badly recent recession effect ...

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How Any Hair Salon Owner Short of Time Can Easily Motivate Their Team

• Tamara Forrest-Smith

How Any Hair Salon Owner Short of Time Can Easily Motivate Their Team

… of Fat-Arsed Deadbeat Stylists In As Little As 24 Hours With These 10 Peroxide Lifting Tips 10 Simple Tips To Motivate Stylists 1. Chase a ten dollar bill. The great retail incentive for next Saturday Whoever sells a retail product wins the tenner, however, the next person to sell gets the tenner from the previous winner and so on. At the end of the day the person who holds the money wins it! (so it’s a little like pass the parcel. I would keep the tenner on show in a see through box and whoever has it in their possession it in front of them so all can see. Make the holder of the tenner beep a horn or wear a ha ...

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Pack out your salon in 30 days or less

• Tamara Forrest-Smith

Pack out your salon in 30 days or less

You Should Join Me Because I Will Show You How To PACK OUT YOUR SALON IN 30 DAYS OR LESS! And Then Keep Your Salon Packed For Life! In the first 90 minutes we meet together I’m going to give you a proven salon system that guarantees to increase your salon turnover by 30% in 48 hours. Then I’m going to give you another proven salon system that I promise will increase every single bill in your salon Then I’m going to show you how to increase every aspect of your business with NO NEW CLIENTS Then I’m going to show you how to become the number one salon in your town in 21 days or less How can I do that? I cannot beli ...

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The uncertain economics of digital salon industry

• Tamara Forrest-Smith

The uncertain economics of digital salon industry

Hair Salon Industry and Profits Like a tired marriage, the connection between salons and customers has long been becoming dull. “New age” e-marketing, (whether through social or another world wide web) however are causing heartache. Salon owners know they need digital transformation if they are to remain in the competition, but many salon businesses are too unsure about the real Return On Investment and unaware of lost appointments to co-operate with the (not so new) “e-marketing” market. Owners of high street salons are wise to be nervous. New digital generation equipped with i-do-all-online gadgets are the cust ...

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Has a dismal retail summer effected your salon business? Can you use the Olympics to change that?

• Tamara Forrest-Smith

Has a dismal retail summer effected your salon business? Can you use the Olympics to change that?

Even if your salon business is outside the capital or even the island of Great Britain? Bad economy? Love it! Whilst the world goes into panic mode how bad the retail sector has been, accompanied by weak consumer spending, resulting in a number of high street shops – including salon closures, can the London 2012 Olympics bring much-needed cash injection into your salon retail sale? According to research conducted at Datamonitor, the Olympics would bring in an extra £100m in retail sales, however apparently retailers, and as it appears many of salons have not really seen the difference in client attraction, not ac ...

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Salon virgin

• Tamara Forrest-Smith

Salon virgin

Hairdressing industry contributes to bigger chunk of European business start-ups, but are hairdressers encouraged enough to flourish in today’s economic climate? According to The Economist publication, Europe produces plenty of businesses in the hairdressing and the like. The question is how many of those new  entrepreneurs can tell success stories, and most importantly what is holding business sectors such as hairdressing going from “corner shop” to taking the world…or maybe at least part of it. Whilst some might think of this and that reason why businesses fail, to our surprise studies have shown rather unexpec ...

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